🇰🇿 Kazakhstan vs 🇨🇱 Chile By Suki Nakamura, Out of Office
Every country thinks its way of buying vegetables is the normal one, and every country is wrong, but Kazakhstan and Chile are wrong in such committed, structurally opposite ways that I felt obliged to document it. One has turned grocery shopping into a two-tier economy of gleaming supermarket versus centuries-old bazaar theatre. The other has turned it into a weekly loyalty test to a specific street market that relocates like a travelling circus and that you are absolutely not allowed to badmouth in front of the wrong neighbour.
Nobody in either country thinks they are doing anything unusual. That, as ever, is the tell.
| ✅ Do | ❌ Don't |
|---|---|
| Visit the Green Bazaar at least once for kurt, kumis, and genuine theatre | Expect the same produce range at supermarkets in deep winter — the bazaar wins that fight |
| Learn a few numbers in Russian or Kazakh before haggling | Assume prices are fixed the way they are at a Western supermarket — some are, some very much aren't |
| Bring cash for smaller bazaar stalls | Be squeamish about the meat aisle — horsemeat and its specialties are proudly, unapologetically front and centre |
| Use small neighbourhood convenience shops for daily top-ups | Try to bulk-shop at a tiny local market and expect Western-style variety |
| ✅ Do | ❌ Don't |
|---|---|
| Find your neighbourhood's feria libre day and build your week around it | Assume the feria is a downgrade from the supermarket — it's usually fresher and cheaper |
| Shop daily or every few days rather than one big weekly haul | Expect feria vendors to accept card — bring cash |
| Use a frutería for produce alone if there's no feria that day | Show up right at closing and expect full selection — the good stuff goes early |
| Bargain lightly and cheerfully at the feria, it's part of the ritual | Haggle aggressively at a supermarket checkout — that's a different country, wrong instincts |
Almaty is a city that has fully embraced the modern supermarket — bright aisles, barcode scanners, the whole antiseptic package — and then, three streets over, kept the Green Bazaar running exactly as it has since merchants stopped there on the Silk Road, because why would you throw away something that works. This is not a "traditional versus modern" tension the way a lazier travel writer would frame it. It's two systems running in parallel, each doing what it's better at, and locals moving between them without a flicker of contradiction.
The bazaar is where you go for the things a supermarket simply cannot replicate: kurt (dried yoghurt balls that taste like a punishment and are somehow addictive), kumis (fermented mare's milk, which I will defend as an acquired taste I have still not acquired), and a meat section that treats horsemeat with the same casual pride a French butcher shows a good saucisson. Vendors know regulars by name. Prices flex depending on how the conversation goes, which is either charming or exhausting depending on how much patience you brought that day.
The supermarket, meanwhile, is where you go when it's minus twenty outside and the bazaar's fresh produce has thinned to whatever survived the season, because — and nobody warns you about this — Kazakh winters genuinely do hammer the variety available at open-air stalls. Chains fill that gap reliably. What they don't fill is the sense that buying food is a social event rather than a transaction, which is precisely the thing the bazaar has never lost and, from everything I've seen, has no intention of losing.
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Santiago and every other Chilean city of any size runs on the feria libre — a street market that appears, fully assembled, on a specific day in a specific neighbourhood, and then vanishes again until next week, having sold the population most of its fruit and vegetables for the price of what a supermarket charges for slightly sadder versions of the same produce. The Chilean Association of Open Markets will tell you these ferias move roughly seventy percent of the country's local fruit and vegetable production, and once you've seen the queues at 8am you will believe every word.
What makes this genuinely distinct from a European farmers' market — the sort that exists mostly to sell overpriced sourdough to people who already have bread — is that the feria is the default, not the novelty. Working-class households shop there because it is cheaper and fresher, not as a lifestyle statement. Chileans, broadly, shop for groceries the way people used to everywhere before supermarkets convinced us that a month's worth of produce sitting in a fridge was normal: daily, or close to it, buying what's needed for that day's cooking.
Supermarkets do exist, dominate a majority of the formal retail market, and are perfectly fine for packaged goods, cleaning products, and the specific brand of instant coffee your Chilean host family insists is the only acceptable one. But ask any Chilean which feria day their neighbourhood gets, and you will get an answer with the same immediate confidence most people reserve for their own birthday. Get the day wrong, buy from the "wrong" vendor out of ignorance, and you will be gently, endlessly corrected.
Kazakhstan wins on spectacle — nowhere else will you buy fermented milk and a barcode-scanned yoghurt in the same afternoon without blinking. But Chile wins on integration, because the feria isn't a curiosity kept alive for tourists or nostalgia; it is simply how the country buys food, full stop, structurally embedded into the week in a way Almaty's bazaar-versus-supermarket split never quite manages.
If I'm being made to choose, and apparently I am: Chile. Not because the produce is better, though it often is, but because there is something admirable about a country that never let the supermarket win the argument entirely. Kazakhstan compromised. Chile simply refused to have the conversation.
Quora — "Do people in Almaty still shop at bazaars or just supermarkets now?" — paraphrased: several answers note that even wealthier residents with cars and time still make bazaar trips specifically for meat and dairy, because the quality gap versus supermarket versions is real, not sentimental.
expat.com Almaty forum — paraphrased: a recurring winter complaint is that supermarket produce sections visibly shrink from November onward, and newcomers are advised to stock up on what they can when it's available rather than assume year-round variety.
expat.com Santiago forum — paraphrased: multiple threads devolve into good-natured arguments over which comuna has the best feria, with posters treating the debate with startling seriousness for a conversation about vegetables.
Neither country is going to apologise for making grocery shopping more complicated than it needs to be, and neither should. Kazakhstan keeps a Silk Road institution alive purely because it's better at certain things than a supermarket chain ever will be. Chile has built an entire social rhythm around a market that reassembles itself weekly like clockwork. Go to a supermarket in either country and you'll get fed. Go to the bazaar or the feria and you'll actually understand something about how these people live. I know which one I'd choose, and it isn't the one with the self-checkout.
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Photo by Kold Shots via Pexels
Suki Nakamura
Staff writer covering financial markets and corporate strategy. Has strong opinions about spreadsheets.