🇭🇳 Honduras vs 🇰🇮 Kiribati — Supermarket and Grocery Shopping Culture
By Suki Nakamura, Out of Office
I have shopped for dinner in a Tegucigalpa supermarket with a full deli counter and a loyalty app, and I have shopped for dinner on South Tarawa by asking a shopkeeper what, specifically, had survived the last boat. Both experiences left me with groceries. Only one of them left me with anxiety about the shipping schedule of the entire Pacific.
Honduras has built something resembling a normal, if slightly improvised, retail economy: supermarkets, mini-markets, the odd Pricesmart doing its best Costco impression, and pulperias on every second corner for the things you forgot. Kiribati has built its food supply around the fundamentally honest premise that almost nothing edible grows there in useful quantities, so nearly everything arrives by ship, on a schedule that answers to logistics rather than to your dinner plans. One of these countries makes you choose between the chain supermarket and the corner shop. The other makes you choose between "there's rice this week" and "there is not," and I promise you develop opinions about corned beef you never expected to have.
🇭🇳 Honduras
| ✅ Do | ❌ Don't |
|---|---|
| Buy fruit and vegetables locally — they're cheap and genuinely good | Expect imported goods to be cheap; budget roughly 15% over home-country prices |
| Use your neighbourhood pulperia for top-ups, snacks, and emergencies | Dismiss pulperias as inferior to supermarkets — they're often faster and friendlier |
| Try Pricesmart for bulk shopping if you're near Tegucigalpa or San Pedro Sula | Assume every town has supermarket access — smaller towns rely almost entirely on markets |
| Learn the open-air market days in your area — prices and quality beat the supermarket | Show up expecting American-style aisle logic; layout and stock vary wildly by store |
🇰🇮 Kiribati
| ✅ Do | ❌ Don't |
|---|---|
| Learn the supply ship schedule the day you arrive — it dictates everything | Expect fresh produce to be reliably available; it depends entirely on what survived the crossing |
| Stock up immediately after a delivery — shelves empty fast | Wait until you're low on staples; there's no "popping out" for milk here |
| Get comfortable with tinned corned beef, rice, and powdered milk as diet staples | Expect variety, refrigeration reliability, or air conditioning in most trade stores |
| Support the Chinese-run trade stores — they're the backbone of daily shopping | Assume the one Bairiki supermarket can supply the whole of South Tarawa alone |
Honduras's grocery economy is, by regional standards, doing rather well for itself — the market grew nine percent in a single recent year, supermarkets posted double-digit growth, and yet the small independent grocers, the pulperias, still somehow grew even faster, which tells you something quietly wonderful about how Hondurans actually shop versus how retail consultants assume they shop. The pulperia is not a quaint holdover; it is a fully rational institution, packed floor to ceiling with cold drinks, plantain chips, and the specific brand of chocolate your neighbour's kids will not stop eating, and it is usually staffed by someone who knows your name by your second visit.
For expats, the real adjustment isn't availability, it's pricing logic. Local produce — mangoes, plantains, tomatoes, the actual food Honduras is good at growing — is cheap and excellent, and I mean genuinely excellent, the kind of produce that makes you briefly resent every overpriced supermarket tomato you ate in a colder country. Imported goods are a different story entirely: anything you recognise from a Western shelf, from specific cereal brands to certain cheeses, arrives with a markup that can run fifteen percent above what you'd pay at home, purely for the privilege of nostalgia. Chains like Walmart and Pricesmart exist in the bigger cities and are genuinely useful for bulk shopping, but the moment you leave Tegucigalpa or San Pedro Sula, your grocery life reverts almost entirely to open-air markets and pulperias, and honestly, it's the better version of the experience — you just have to stop expecting it to look like a supermarket at all.
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Kiribati does not have the luxury of pretending its food system is normal, and I mean that as a genuine compliment to its honesty. There is no domestic food manufacturing to speak of; beyond fish and small amounts of chicken and vegetables, virtually everything eaten on the islands arrives by boat from Australia, New Zealand, or Fiji, which means your entire grocery strategy as a resident is built around one question: when did the last supply ship come in, and what's left.
The actual shopping experience happens mostly in small, Chinese-run trade stores stacked to the ceiling with twenty-kilo rice sacks, tinned corned beef, instant noodles, cooking oil, sugar, and powdered milk, in shops that are dim, hot, narrow, and utterly without air conditioning, because air conditioning is not the priority when the more pressing question is whether there's anything left to sell. There's a proper supermarket on Bairiki islet in South Tarawa offering fresh, frozen, and dairy goods, and it functions as the closest thing to a "normal" grocery run most residents get, but even it operates on the same fundamental rhythm as everywhere else: stock is best right after a delivery and gets progressively grimmer until the next one arrives. What nobody warns you about before you move here is how quickly you stop finding this stressful and start finding it clarifying — you plan meals around what exists, not what you want, and it turns out that's a perfectly workable way to eat, corned beef notwithstanding.
Honduras gives you the dignity of choice — supermarket or pulperia, imported or local, and the freedom to be mildly annoyed about price markups like a normal, spoiled expat. Kiribati removes choice from the equation entirely and replaces it with logistics, and there's something almost meditative about that once you stop fighting it. If you need the illusion of control over your dinner, go to Tegucigalpa. If you'd rather have your entire diet decided by the tide and a cargo manifest, and develop a genuinely touching gratitude for a working refrigerator, Tarawa will happily oblige. I'd call it a draw, except Kiribati wins on sheer, unbothered honesty about how precarious food supply actually is everywhere — it's just the only one of the two that doesn't pretend otherwise.
Reddit r/expats — paraphrased: a Tarawa resident describing the near-panic of realising the shelves were bare four days before the next supply ship
Quora — paraphrased: a Tegucigalpa local explaining why the pulperia on the corner will always beat the supermarket on convenience, even if the supermarket wins on price
expat.com Honduras forum — paraphrased: an expat surprised to learn a "big" grocery shop still meant three separate stops across two different types of store
Neither of these countries will hand you a single, reliable, one-stop grocery experience, and if that's what you're relocating for, may I gently suggest a different pillar of this newsletter entirely. What they'll teach you instead is that grocery shopping is never really about the shop — it's about supply chains, local growing seasons, and your own willingness to adapt your dinner plans to reality rather than the other way around. Honduras will let you complain about it in an air-conditioned Pricesmart. Kiribati will simply let the ocean decide, and honestly, after enough time in either place, you start to prefer not knowing what's coming.
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Photo by Roger P. Baligod via Pexels
Suki Nakamura
Staff writer covering financial markets and corporate strategy. Has strong opinions about spreadsheets.